Don’t Sell… Tell

Posted: October 20, 2005 in Uncategorized
The best phrase that came out of DMA ’05 to describe blog marketing:  "Don’t Sell:  Tell."
 
That, ladies and gentlemen, is the magic formula.
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Comments
  1. mike says:

    Isn\’t that true for any marketing channel?

  2. Royal Farros says:

    Not all channels can afford to be as "conversational" as blogging.