Lots of good news re: online advertising. YHOO did it’s thing earlier in the week… GOOG followed suit today.
BUT, what caught my eye was something Jonathan Berr wrote in TheStreet.com:
Internet advertising is poised to surpass network TV spending, according to Merrill Lynch.
This is huge/interesting for two reasons:
(1) I believe TV is about 30% of the $400-$600 billion ad pie… about double my 15% online expectation.
(2) It’s a silly comment because TV will soon be online and interactive… meaning, it will be considered "Internet advertising."
Either way, this is good news for online advertising. <smile>